This campaign was about generating QR codes for a limited group of users who wanted to be part of the 'Becks Experience'.
In this experience, they could simulate their appearance in the video of the new version of Bolero Falaz by Aterciopelados.
Create a platform to register the user, activate a QR code, record a scene, edit it, and be part of the video clip.
Generate QR codes from Beck's website and integrate different devices, including the QR reader, Raspberry PI, and the ATEM device.
Develop a website module that allows the user to get the QR code and integrate the Raspberry PI programming for the QR reader with logical verification and automatic recording through an ATEM.
can be here.